swiss digital services

was bedeutet das label

swiss digital services denotes first-class Swiss ICT services and values such as independence, reliability, and integrity.


There are three criteria which must be met for a product to be advertised as Swiss with the swiss made software label:

  1. The proportion of production costs incurred in Switzerland must make up at least 60% of total production costs.
  2. The most significant part of the manufacturing process must have taken place in Switzerland.
  3. The company must be based or have a base in Switzerland and be registered in the commercial register. It can therefore be the Swiss subsidiary of a foreign parent company.

The definitive criteria are those defined in the Trade Mark Protection Act (TmPA, German: Markenschutzgesetz, MSchG), as amended on 1 January 2017 (SR 232.11), specifically articles 48 to 48d and 49 par. 1 of the act.

how is the 60 percent calculated?

Costs of production include the costs of research and development, material costs, and actual product creation costs (including costs for quality assurance and certification). In the case of software, this is essentially the salaries paid to professional employees (interns, apprentices etc. are not included).

relationship between swiss digital services and swiss made software

The labels can be used individually or in combination. Depending on the offer, the boundaries between a product or a service are fluid, or both may apply simultaneously (e.g. platform business).

To be noted: A service may meet the swiss made criteria but be provided using a third-party product (e.g. operation of a non-swiss made firewall by personnel in Switzerland). In this case, the customer must be informed transparently which parts of the offer meet the swiss made criteria.

Finally, the swiss digital services label can also be used for services such as individual software development, consulting or implementation.

>The requirements for the label swiss made software can be found here

>The requirements for swiss hosting can be found here


Improper description of a company’s products or services as Swiss-made is a punishable offense (see article 61 et seq., MSchG)

Use of the swiss made software logo without explicit approval is prohibited.

In the event of doubt, swiss made software reserves the right to use additional criteria and assessments to determine the Swiss character of products and services.

An important milestone was reached in April 2009. Since this time, a partnership with SGS, Sociéte Générale de Surveillance SA, has made it possible to complement the swiss made software label with ISO-25001 certification. The certification helps to make swiss made software a hard factor to differentiate the company’s profile from international competitors.

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Important: Incorrect or misleading use of the description “Swiss-made” is prohibited by law. Please only display the logo if you meet the conditions listed below and the relevant legal requirements. Violations will be treated as a criminal act. The conditions set out in terms of use for the swiss hosting logo apply.

The conditions for the use of the swiss made software can be found here. The conditions for the use of the swiss hosting logo can be found here.

If you have any questions, please contact:

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You must first register before you can download the logo. You will then receive a login. You will then be able to access the Downloads area via the Members button on the homepage.