2. It's about tech: "Software is eating the world — Tech Strategies for SMEs"

Wednesday 23.11.2022, at Magnolia, Oslo-Strasse 2, Münchenstein (Basel), 17.00 Uhr

Basel’s Tech Cluster is evolving and vibrant as ever bevor. After the successful launch of “It’s about tech” in September we are very much looking forward to continuing the series and to announce our next meeting

"Software is eating the world — Tech Strategies for SMEs"

taking place on November 23, starting at 5 pm, at Magnolia, Oslo-Strasse 2, Münchenstein (Basel).

This time we will be talking about tech strategies for SMEs. Software has traditionally been targeted at big corporations. They are expected to have the critical mass of resources to make tech work at scale. SMEs long seemed to lose out when it comes to digitalization. But times are changing. At swiss made software we see an increasing number of very sophisticated software solutions and platforms which allow smaller and medium sized companies to make agile best of breed use of tech to boost their business.


17.00 Doors opening

17.10 Welcome and Introduction by Thomas Brenzikofer, swiss made software

17:20 BaselTech update, 1-to-1 with partners

17:30 Show Cases

           - Best of breed for SMEs thanks to standard solutions: Kevin Lang, Brix IT-Solutions

           - Digital onboarding as a use case for Machine Learning Models: Ursin Brunner, ti&m  

           - How to Compose your MarTech-Stack: Sebastian Stang, Magnolia

           - From Niche Software to Integration Platform: Remigius Stalder, Vanillaplan

18:30 Open Mic Panel

19:00 Networking Apero

Interested? Then get ready for a great evening with insightful short presentations and an engaging open mic panel discussion followed by drinks and networking. The event is free of charge and will be streamed for those who cannot make it in person. Please register now following this link: “Tech strategies for SMEs

“It’s about tech” is run by the swiss made software in close collaboration with BaselTech, a programme by "Economic Development of Basel-Stadt". A special thanks to our leading partners “cyon” and “ti&m”, driving partner “Magnolia” and supporting partner “brix IT Solutions” and „CSEM“ as well as to our networking partners “BaselHack”, “BaselOne”, “DigitalBasel” and “TechLounges”.